Methodical tinkerers,
not revolutionaries
Non-profits solve wicked problems. And unlike startups, moving fast and breaking things is often not an option. We approach wicked problems with a subtle curiosity, while equipping you to test assumptions. Dream big, but take incremental and adaptive action.
Tech as a surgical tool
Non-profits can forward a more just and equitable society. But it's a long road. Iuka believes in leveraging technology with specificity. How can we improve one facet of one corner of one problem and build from there?
Human-centered design as a tool for equity
Non-profits often solve problems on behalf of those experiencing the problem itself. We embed community members into non-profit strategy as co-creators of solutions, a core tenet of design thinking. Bring the community along — build a boat for everyone.
